Division 02 · Agriculture · Since 2003

From farm to table. Uncompromised.

Two pastured-poultry farms in the U.A.E. interior. Birds raised slow, fed clean, graded by hand. Supplying hotels, butchers, and careful households across the Gulf.

Safari Farms & Poultry
2.4m
Birds raised annually
Pastured · Antibiotic-free
Days to maturity70 days min.
Farms in operation2 (Al Ain & Liwa)
Off-grade rate3% (absorbed)
Third parties usedNone
2.4m
Birds annually
70
Days to maturity
2
Farms in operation
3%
Off-grade (absorbed)
Division 02
Agriculture, at a glance.
A good chicken takes ten weeks, not six. Fed barley and broken maize, walked on dry sand each morning, and slaughtered by hand at the farm where it was raised. We are not in a hurry.

The Group entered this sector in 2003. There are now two farms, three hatcheries, and a packing house at Liwa. Our birds are pastured, antibiotic-free, and grown to a ten-week schedule — no growth promotants of any kind.

Standards
Three standards we keep.
Audited annually by an independent vet.
01.

The cleanest house.

Sheds are sand-floored, sun-aired, and emptied between flocks for a full fortnight. Water is filtered. Feed is milled on site.

02.

The slower bird.

A pastured chicken at ten weeks tastes of something. We have chosen our side of that argument and will not be moved from it.

03.

The shorter chain.

From egg to crate, the bird passes through three pairs of Group hands and no others. Every box leaves marked with the Safari laurel.

Process
How a bird becomes a box.
Sequential. No skipped steps.
01.

Hatchery

Eggs set, candled, and hatched at our Al Ain hatchery. No third-party chicks enter the system.

02.

Pasture & feed

Birds walked on sand each dawn and fed milled barley and maize. Water filtered. No promotants, no antibiotics.

03.

Hand grading

At ten weeks, each bird weighed, examined, and graded by hand. Off-grade birds do not leave the farm.

04.

Cold delivery

Boxed at Liwa packing house, refrigerated, and delivered within twenty-four hours of grading.

A standing order, weekly at dawn.

Hotels, butchers, and careful households. Tell us your address and preferred grade — we deliver Tuesday and Friday before the kitchen opens.

Trade enquiry Overview